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This tee is a conversation starter that acknowledges decades of women being underestimated, and one that we hope celebrates capable women everywhere. The ones leading teams, breaking barriers, and getting...

The kind of tee that goes with everything, especially your favourite pair of jeans and your strong opinions. This simple t-shirt is a playful nod to the classic "jeans and...

This tee is a conversation starter and a personal reminder all in one. Saying no doesn't make you rude, difficult, or selfish... remind yourself of this and protect your peace...

This jumper is made for anyone whose dog is less of a pet and more a furry child with questionable boundaries.  Some might call it excessive... dog mums just call...

This cosy jumper celebrates one of life's greatest joys: Cats. Lots of cats. Talking about cats. Watching videos of cats you don't know. Wishing you were home with your cat....

Because anyone can be a feminist. This unisex tee is the conversation starter you have been looking for. Features Regular fit, heavyweight tee Made from 100% ethically sourced cotton Available...

Damn right I’m good in bed - and by bed, we mean sleep. This jumper is made for anyone who loves a comfy bed and a good one-liner. Features Loose...

A comfy everyday jumper with a delicious message. This “Cinnamon Scrolls Not Gender Roles” print is for anyone who’d rather challenge stereotypes with a sweet treat and a good sense...

You know that feeling when your matcha is perfectly made and suddenly life seems a bit better? That's exactly what this jumper is about. It's relaxed fitting, comfy AF and...

Light-hearted but definitely making a point, our “Delicate Like the Male Ego” cap is a playful little reminder that some things (men) are more fragile than they look.  Features an...

This unisex tee pairs the iconic David statue with the cheeky slogan “This Feminist Has Balls,” a reminder that feminism isn’t gendered. Bold, funny, and inclusive, this tee is designed to...

Make a powerful statement with this "Girls Just Wanna Walk Home Safely" t-shirt.  Designed for comfort and impact, this feminist shirt raises awareness for women's safety while keeping you stylish. Wear it,...

For the dog mum who’s loud, proud, and a little (or a lot) unhinged about her fur baby! This natural ecru cap features a bold green embroidered logo that declares...

Bold and unapologetic, our "Dump Him" tee is a must-have for those who want to bring some empowered energy to their everyday look.  Choose your colour, make it yours, and...